Paid-media performance across connected platforms.
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Campaigns
Campaign
Type
Status
Spend
Reach
Freq
15s VR
AWT
Compl
Eng %
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TikTok Ads — coming soon
TikTok paid-media reporting will land on this tab next. The layout mirrors Meta but uses TikTok-native completion signals, because short-format creative often finishes before the 15s mark.
6s Views — primary completion KPI for sub-15s creative
Focused View (15s) — full-format completion signal
Avg Watch Time, Completion Rate, Engagement %
Campaign → ad group → video drill-down, same as Meta
Auto-linked to the Sound Library when a TikTok sound is attached to the creative
Spotify Ads — coming soon
Spotify Ad Studio reporting will surface here once campaigns are connected.
Spend, Impressions, Reach, Frequency
Click-through rate + conversion to Spotify actions (follow, save, add-to-playlist)
Post-ad listener lift — pulled from the Spotify Artist tracker for the matched artist window
Cross-links to Ruby / Orlando / roster artist dashboards so you can see the listener bump alongside spend
YouTube Ads — coming soon
YouTube Ads reporting will cover both TrueView and Shorts ads once connected.